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We are pleased to announce the appointment of Sanjay Trehan as Digital Advisor to Pomelo Digital effective today. Sanjay is an experienced digital maven with about 30 years of experience & a proven track record in advertising and new media.

He has helped several companies scale their business using strong partnerships, new monetization models, content syndication, content mix and tiering, video, and audience acquisition strategies.

Before running his consulting practice, Sanjay held senior leadership positions at HT Media, Microsoft, NDTV Convergence, and Times Internet. During his time at these companies, he led digital and new media initiatives across web, video, and mobile categories.

Welcome aboard, Sanjay. Pomelo surely will be tangier now!